We've seen a lot of geek media coverage about the shortage of Wiis, with people often moaning about how retailers are forcing bundels on people to make more money.
I can't help but think this is a bit of a bad situation that could be better.
Lead Zepplins tickets where hot stuff, apparently 1m (1 in 60 people in the UK) tried to get one of the 7,000 pairs of tickets going on sale, so they did a lottery. You had a 1 in 143 chance of getting a ticket, regardless of how badly you wanted one, you might have all the albums, able to play all the songs, acoustically on giater hero. But you're plucking for that 1 in 143.
Un suprisingly a Secondary Market has emerged for these. Apparently Lead Zepplin are saying their touted tickets are useless, yet people are still buying them for 10,000£ a pair!
The purpose of this post is this, what is the fairest way of dishing out these precious commodities, and why are Lead Zepplin (like most music concerts) so opposed to the 'secondary market'. If you bought as much google as you could, during IPO you could of had them for something like $40 a share. Think of this as been up at 2am on ticketweb. Now in the secondary market (the ticket touts) you would be lucky to get one for $715 a share, but these people aren't touts, there are what drives are modern economy.
Why don't bands use a pricing model like airlines, increase the price, as the seats start to run out. That way people who really like the group will know the tickets are going on sale, and wait for them, where as those who don't have the opertunity to pay more and as such demonstrait its worth more to them than the next person, an auction if you like.
With the Wii, why don't retailers simply jack up the base price. Odds are if in novemeber the Wii had been priced to just plucking this number out of the air £222, the shortage wouldn't be so bad. A Wii costs nothing like £180 to build anyway, why not screw that extra little.
The obvious problem is with the economic method, we don't all earn the same money, but its still fairer than anything else?