Shame on you Amazon, shame on you...

[Nemz0r]

Just got an e-mail from AMD with the pre-order links for Ryzen. Clicking on Amazon's link presents you with this:



https://www.amazon.co.uk/s/ref=nb_sb...ywords=ryzen+7

Trying to mislead uninformed consumers much?

[cheesemp]

To be fair this is usual Amazon behaviour. They rarely update RRPs to make the discounts look better. I've seen them do it on non-PC items.

Edit: It may also be they only change the RRP when the manufacturer does. It maybe AMD haven't updated the RRP since release...

[CAT-THE-FIFTH]

TBF its launch price was something like that but it hasn't been that price for quite a while.

[Nemz0r]

I can understand that, but why is that product linked with the keyword "ryzen 7". There's no mention of AMD in the keyword so it's been specifically added to mislead and confuse?

edit: The keyword is indeed added purposefully. From the product page source:

[Smudger]

Try just searching on 'Ryzen'...

Edit: Looks like that keyword relates to whatever you put in your search, rather than a metatag

Edit again: Looks like that comes up because Ryzen is mentioned in one of the customer reviews...

[royo]

Even if it was intentional, which is unlikely, there's nothing illegal about it.

[Jonj1611]

Yep, its just the way the search works on the Amazon site. Not misleading anyone at all. And I would certainly hope that anyone buying a processor would look before actually purchasing it. As for the RRP, Amazon can be a bit slow to update it and if that was the original price they haven't done anything wrong either.

On a side note I would rather buy components from Amazon than anywhere else, their returns are by far the best you can get. No questions asked, no silly inspecting your parts and oh look we found a hair on the mainboard so it will be rejected. And half the time you get your refund the same day the return is in the post.

Buy Amazon, buy with confidence I say.

[peterb]

Yep, its just the way the search works on the Amazon site. Not misleading anyone at all. And I would certainly hope that anyone buying a processor would look before actually purchasing it. As for the RRP, Amazon can be a bit slow to update it and if that was the original price they haven't done anything wrong either.

On a side note I would rather buy components from Amazon than anywhere else, their returns are by far the best you can get. No questions asked, no silly inspecting your parts and oh look we found a hair on the mainboard so it will be rejected. And half the time you get your refund the same day the return is in the post.

Buy Amazon, buy with confidence I say.

I'd agree with all that. If you are buying a processor, it is presumably to build a computer so you will do your research accordingly.

I don't really see anything there to warrant even a small rant!

[Spud1]

Can someone enlighten this uninformed consumer as to whats wrong with the link? I'm missing it completely can't see whats up!

[jim]

I presume you're referring to the image in the first post?

Ryzen is the new AMD processor. If a customer clicks on a link from Amazon about Ryzen, it will show all CPUs that are tagged to 'Ryzen'.

In this instance, one of the CPUs that has this tag is a very old one. Customers may look at the huge RRP from that old processor, see that it's now a fifth of the price, and presume that this is a far better option that the actual Ryzen processors in the list. As such they would be helping Amazon clear their inventory and paying a lot (comparatively) to do so.

But from other comments it seems that this is a rogue tag and unlikely to have been done by Amazon. In all honesty, you'd think Amazon are far too big for it to be worth engaging in these kinds of activities.

[Spud1]

I think thats a little unfair to amazon - I am certain there is no real foul play here, it's more a case of their search algorithms working. They have some very advanced search methods that takes into account all the content of product pages (including reviews), your own account's search/purchase history (if logged in), what people actually buy when they use those search terms etc etc.

It's highly likely that people will have searched for Ryzen and purchased and FX-9590, just like many will have searched for it and purchased an intel CPU (if I search for Ryzen when logged in, I get a bunch of intel CPUs as well as the ryzen ones in my results). No conspiracy here, just a search algorithm.

[jim]

I would think so, yep.

[BobF64]

I can understand that, but why is that product linked with the keyword "ryzen 7". There's no mention of AMD in the keyword so it's been specifically added to mislead and confuse?

Like most searches, its probably pulling in things that are "near" matches or contain some of the terms, in this case its probably the "7" in "4.7 GHz"

Google does it all the time, forever giving me results for things that are not in my search terms, alternate spellings or words that have been used in "similar" searches.