HEXUS.beans :: Dixons stores rebranding inspired by HEXUS?

[Nick]

HEXUS.bean of the morning is that - seemingly in-line with the UK’s most pioneering on-line publication HEXUS.net - Dixons Stores Group International is reportedly set to rebrand all of its 190 high-street shops...

Read more in this latest HEXUS.bean.

For more background info on DSG, check this PCWCC Thread.

[Jonny M]

That rates pretty highly on the list of crap names.

[PD HEXUS]

Originally Posted by Caged

That rates pretty highly on the list of crap names.

ya... my take too... anyone for a Curry composed of binaries?

but i guess that like 'Daisy Duke', rebranding as 'Dixons.digital', would've brought to mind the initials double D (DD)... and i can understand that such an operation probably wouldn't want to advertise itself as big tits...

i guess...

[Gunbuster]

Gah it sounds like one of those turn of the century style .dotcom names urgh.

[Hans Voralberg]

LOL gettting a name which is associated with high street ridiculous price on to the Net is the last thing you could do to ruin it =))

[Stoo]

Actually, their prices aren't so silly any more, sure some things are a bit more expensive than an online only store, but quite often, a lot of it isn't, it entirely depends on what you're after.

If anything else they're worth having around to simply be able to walk into the shop and see what the product looks like in the flesh