Read more.Another news website set to go PAYG.
Read more.Another news website set to go PAYG.
What like the Times (and lose 70% of their traffic)? (Img below shows pre-paywal, post-paywall)
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I bet the journalists love it when only a few people read their stories.
This is all pointless, you lose all your traffic and piss all there loyal readers off. As long as the BBC news site remains free (which it will as we pay license fee money) all will be good.
Compare revenue (attributable to pre- and post-paywall) though. I'm guessing the Times is making more on that 30% of people who pay than on the 100% of people who only help generate advertising revenue.
I have to believe that they're only doing this because - either now or in the future - they know it'll be the most profitable option.
Ahhhh nooooI do confess to reading The Telegraph.
Apparently The Times is a complete desert now, no one reads it, and as a direct result of that even the advertising companies have pulled out!
mycarsavw (01-12-2010)
This.
I stopped using the Times website as a result of the paywall and tbh, it doesn't really bother me that I can't read it anymore - I really don't miss it that much. TBH the whole paywall idea smacks of an industry failing to adapt rather than coming up with something new. Remember too that a great deal of people paying for access got it 'free' with their real world Times sub and that The Times has kept very silent on numbers.
It's interesting to note the Telegraph (if and when they go paywall) won't do it The Times way.. speaks volumes!
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dum dum dum, another one bites the dust...
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