Maybe they'll release a cheap upgrade?
This is merely a chicken and egg situation. Which comes first?
Noli nothis permittere te terere.
I may as well say that if i launch phone X this year that its 5G ready... except it never will be as the hardware doesnt support it...
People will buy anyway, because it is the new iPad!
Then today LTE in the UK was dealt another blow as only Everything Everywhere got approval to repurpose their 1800Mhz 2G band for LTE use. All other networks will need to wait longer.
Approval for those will only come at the end of this year at the earliest, but as GigaOM says "Even after carriers get their hands on that spectrum, they will have to wait to use a portion of it. The U.K. is undergoing its own DTV transition, and the 800 MHz frequencies are still tied up in analogue broadcasts, just as 700 MHz airwaves were similarly encumbered in the U.S. until 2009. That means no matter when the auction is scheduled, operators won’t be able to do anything with those frequencies until they’re cleared next year, if not later."
Realistically it'll be 2014 before we can get any usable LTE in the UK, maybe a bit earlier if you join EE's temporary monopoly - for which I'm sure they'll charge appropriately.
By then we'll be on iPad 5th generation...
Meanwhile you'll still get a very decent 42Mbit HSPA on the new iPad, Three in particular are very keen on launching that service in several areas by this summer.
4G is allready ready to be rolled out in the UK - and Orange are trying to do under a current licence - the 800/2600 frequenceies cant be used yet as analogue tv uses them currently
Vodafone, O2 and Three are less than happy with Orange/T-Mobile getting a years' exclusive access to LTE simply because they had a license for 1800Mhz, which at the moment is the only frequency available in the UK.Vodafone signalled that it might challenge the move.
"It comes as a surprise that the regulator is now considering giving the largest player in the market permission to use its existing spectrum for 4G services before the rules for the auction have even been concluded or it has divested spectrum as required by the European Commission," a spokeswoman said.
This is not over yet.
"Your holding it <in the> wrong <country>"
throw new ArgumentException (String, String, Exception)
o2 and vodaphone have access to 1800mhz - they didnt bid on a larger slice because they wanted 900mhz (700mhz in the uk is used for freeview and 2100mhz is for satellite comms)
It's purely a marketing decision. If the network standards are announced, but nobody is using them, does a manufacturer build in (and incur the cost) to provide that facility when nobody is yet using it, or do they wait until demand is there for people to use it before building it in.
Providing people know what the product will, and more importantly won't, support, then there's no problem. If 4G support is a make-or-break feature, they won't buy. If it isn't, they will. My bet is that they will, and that not having 4G support will make minimal differences to sales in what almost certainly will be a top-selling product.
It's the same chicken and egg that always comes with technology advances. Without market support, users won't buy in, and without users prepared to buy, technology won't get to the market.
Sometimes, manufacturers have to provide the technology and hope buyers follow. And when they do that, sometimes buyers do follow, and sometimes they don't. Or don't in sufficient numbers. An example of the latter would be consumer implementations of Sony's Minidisc technology, which was overtaken by events. An example of the former would be the original cellphones. We had to have products on shelves, and moreover, a cellphone infrastructure in place, before the first actual phone was sold.
In fact, it's a bit like telephones in the first place. If you're the very first person to buy a phone, who are you going to call? When the first HD (or SuperHD) TV came/comes onto the market, do people buy it before there's content, or do you wait for content? When did people stop buying LP decks and start buying CD players? When there was enough content, and yet, there's only a motivation for manufacturers to provide content when there's a big enough base of suitably equipped buyers.
Which is why all these things take time and investment, and not everyone jumps on any given bandwagon just because the tech is available.
3D TV is a classic example. That is being pushed quite hard by manufacturers, but there is a distinctly lukewarm reception from consumers, not least because of minimal content. And the jury is (IMHO) still out on that. My guess is that it is, and unless the need for silly glasses changes, always will be a bit of a niche product, if indeed it survives at all, which is may or may not. After all, compared to VHS, betamax was in most ways a superior tech, but yet, it died for lack of consumer take-up. It's possible 4G will too, with a lot depending on pricing.
So, IMHO, yup, chicken and egg.
Noli nothis permittere te terere.
Of course Saracen, in that respect I fully agree there is a need of a chicken and the egg form.
However, taking a bit from your examples....
You advertise the first phone, it can make phone calls --> someone buys it, then in a year or two they actually have someone to call ---> they try and call that person but they find out that all though it was said to support the local landline connections from some providers, the ones in the UK where he purchased it they dont support the type of line, so he cant call his friend.
It certainly wont bring in much more sales(It wouldnt sway me but I have no desire to buy a tablet regardless) and regardless of the fact that full implementation could be many years off and many Ipad generations. Its the fact that Apple are saying it supports this type of technology and they even specify "local carrier", if they said something like "international carrier" then yeah id say they should be allowed to as that covers their asses as it means it would only work in some countries. But they come here saying it will work here but it never will...
By Apples marketing department reckoning, all 3G devices are compatible with the UK 4G network .
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