Adobe completes Macromedia acquisition, introduces combi Adobe & Macromedia bundles

[Bob Crabtree]

On the day that Adobe announced that its acquisition of Macromedia finally went through, the company also unveiled a trio of software bundles each containing apps from Macromedia and Adobe.

First

Combined company to deliver software platform that redefines how people engage with digital information

LONDON. – Dec. 5, 2005 – Adobe Systems Incorporated (Nasdaq:ADBE) today announced the completion of its acquisition of Macromedia, Inc. The transaction was finalised on Saturday, Dec. 3, 2005. As a result of the acquisition, Macromedia common stock is no longer being traded and shares of Macromedia common stock were converted into the right to receive 1.38 shares of Adobe common stock.

The combination of Adobe and Macromedia creates one of the world’s largest, most innovative and diversified software companies. The acquisition brings together some of the industry’s strongest software brands and most ubiquitous technologies for creating, managing and delivering compelling content and experiences across multiple operating systems, devices and media. The move also accelerates Adobe's strategic initiative to advance a powerful software platform, based on PDF and Macromedia Flash technologies, that scales from mobile devices to high-end servers.

Second

New Adobe Design, Web and Video Bundles Combine Latest Creative Software From Adobe and Macromedia

New Product Configurations Deliver the Software Relied on by Millions of Creatives, Designers, Video Professionals and Web Developers

LONDON — Dec. 5, 2005 — Adobe Systems Incorporated (Nasdaq:ADBE) today announced three new product bundles that combine the design and publishing prowess of Adobe Creative Suite 2 and Adobe video tools with the interactive strength of just-released Macromedia Flash Professional 8 and Macromedia Studio 8 software.

The new product configurations are:

* The Adobe Design Bundle that combines Adobe Creative Suite 2 Premium with Flash Professional 8 software

* The Adobe Web Bundle that brings together Adobe Creative Suite 2 Premium and Studio 8

* The Adobe Video Bundle that delivers Adobe video solutions coupled with Flash Professional 8. The Adobe Design Bundle and Web Bundle are available for purchase today and the Adobe Video Bundle is expected to ship in early 2006.

Read more info about the takeover and about the new bundles.

And please let us know your thoughts on how the acquisition might affect some of the competing products from each family that you currently use.