Warner first with hybrid SD/HD DVD disc but look at the price!

[Nick F]

Warner Home Video looks set to become the first company to release an SD/HD DVD hybrid disc in the USA but at a price that could kill most prospective sales.

The first disc, due May 9, will carry an HD DVD version of the Kevin Costner/Jennifer Aniston movie Rumor Has It on one side and a standard DVD version on the other.

It will be released at the same time on standard DVD disc and carry a suggested price of $39.99 - that's $11 more than Warner's SRP for the first three (single-standard) HD DVD titles it launched last week and roughly twice the price of many standard-definition DVD movies (Warner hasn't given the price of the SD version).

More in this HEXUS.headline.

[Funkstar]

"If they're considering a future purchase of an HD DVD player, they can still enjoy the movie until they upgrade"

hmmmmmm, this is Rumor Has It so perhaps enjoy is stretching things a little...

I can't see many people buying this dual format version "in case" they upgrade to HD. Is it really a film that is going to benefit from HD resolutions? are the majority of people buying this film going to care? By the time large numbers of poeple are going to be upgrading to HD players this film is going to be heavily discounted...or perhaps discontinued, we can only hope.