Did a bit of digging - Apparently not the first time such a thing has happened:
https://www.youtube.com/user/PoliceWitness/videos
See the one called "Why should I record my journeys?".
It's the very same Dashcam Inc bloke, selling his stuff - How convenient that he himself now gets hit, in a manner that leaves him open to some lovely compensation and demonstrates why you need to buy his stuff...
This video is front page of his own website, stating:
"[company name] seeks to empower and protect you on the road through the use of dash cam technology, at home as part of our community watch programme and personally using our FREE 999 emergency police app.
Without a dash cam (in-car camera) this dangerous driver would never have been held to account.
It would simply be his word against the word of the other motorist.
And with £3000 worth of damage, the car owner would be considerably out of pocket".
The article photo of his car shows "a number of bumps and scrapes from the incidents".
Does he drive a Bugatti Veyron or something???!!!!
What kind of car costs THREE GRAND to replace those piddly little nips shown in teh photos?
Three grand... that six times what I bought our Mercedes for!!!
Guess I'd better get me a DashCam!!!