News - O2 dangles £2 million carrot at channel partners

[HEXUS]

Sees the indirect channel as a key way of growing its customer base as markets continue to converge.

Read more.

[Rob_B]

I'd rather they bloody gave them an extra £50 & knocked £50 off my handset price/contract. Same cost but surely more sales.

Network susidies/payments etc are a farce anyway.

[cheesemp]

Does this now mean we'll see more - buy a 24 month contract with X phone and a free laptop/PS3 etc. May even get some decent Laptop given away now?

[Rob_B]

Probably. They should just cut basic costs though rather than giving more money to the partners who then usually spend it on freebie gifts etc. Just cut the end-user costs god-dammit!