News - AMD to make a move for mobile

[HEXUS]

Announces titbits of its new stratagem, with a focus on the mobile market.

Read more.

[MustardCutter]

Bulldozer didn't catch up and they don't foresee it doing so resulting in a change of focus?

[EvanJackPenn]

So Intel now has the monopoly of desktop CPUs? And does this also mean AMD are leaving server-side CPU?

[CAT-THE-FIFTH]

Here is a comment from the main chap at Hardware Canucks:

http://www.xtremesystems.org/forums/...=1#post5005083

"This is a prime example of reading too much into a PR person's statement.

How does:


"We're at an inflection point," said AMD spokesman Mike Silverman, according to a Mercury News report. "We will all need to let go of the old 'AMD versus Intel' mindset, because it won't be about that anymore."

Become:

In a move than could very well be interpreted as exchanging one problem for another, Advanced Micro Devices has decided to stop focusing so much on the PC business and get its act closer together on the mobile front.

All the spokesperson said is that the market isn't JUST about competing with Intel anymore. That is 100% true. With ARM-based cores making some serious inroads, the traditional "PC" space has evolved a lot in a very short time. AMD and Intel now have to think of everyone from Samsung to Qualcomm.

Heck, Bulldozer may not be the greatest but is it a product without a future? No way. It has plenty left in the tank and could become a go-to option in certain circles once the kinks are worked out."

[Biscuit]

AMD would be crazy to give up on x86 all together, as cat says it seems that assumption is the media massively reading too much into it.

Its a good move from AMD but is it too late?

I assume the emerging markets that they mention are those such as tablets and mobiles? Seems like that's the way the world is moving so its a clever move but even here, there has been some massive developments in the market and there is pretty fierce as it is. How much of AMDs experience will help them get in?

The way i see it they have to come in with a number 1 desirable product off the bat.