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Thread: News - Apple loses court battle over 3G and is fined by Australia over 4G

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    News - Apple loses court battle over 3G and is fined by Australia over 4G

    Not the firm's best day, hopefully may help it to re-evaluate its IP policy.
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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    This is much welcome news.

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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    £1.5 million? That's a drop in the ocean to Apple and probably confirms to them that the extra sales gained through misleading consumers is worth more than the cost of the fine, thereby encouraging such things in future. They're clever enough to design the ipad, they're clever enough to do some cost benefit analysis...

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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    I must admit, that doesn't seem very much since Apple are so stupidly rich....

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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    Couldn't happen to a nicer company.
    Quote Originally Posted by Agent View Post
    ...every time Creative bring out a new card range their advertising makes it sound like they have discovered a way to insert a thousand Chuck Norris super dwarfs in your ears...

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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    as has been mentioned its a very small amount for a company like apple and I cant see it acting as a deterrant to them in the future.

    Although apple where naughty in misselling the whole 4g needs clarification as From what I can gather the 4g networks in american arent true 4g networks as per the spec laid down..

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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    It's not the fine that hurts, it's BEING fined in the first place - and I agree, it's a deterrent because a repeat offence will attract far worse measures (and the publicity with it). Apple invest a lot in their image and this sort of thing does them no good (much like the constant legal battles overall - we're all sick of it now). Of course, they're practically teflon coated though..
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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    good stuff, i do feel it should be more but i guess its something especially since the 4g shouldnt have took that many sales (i dont know many people who could care about 4g vs 3g in terms of ipad) but then again the 4g marketing could have taken potential sales from other tablets as people see them less superior .

    But regardless, its finally happening the cracks are forming in Apple, should have learnt to play nicer.
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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    Quote Originally Posted by dangel View Post
    It's not the fine that hurts, it's BEING fined in the first place - and I agree, it's a deterrent because a repeat offence will attract far worse measures (and the publicity with it). Apple invest a lot in their image and this sort of thing does them no good (much like the constant legal battles overall - we're all sick of it now). Of course, they're practically teflon coated though..
    Even teflon burns with enough heat.
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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    Quote Originally Posted by dangel View Post
    It's not the fine that hurts, it's BEING fined in the first place - and I agree, it's a deterrent because a repeat offence will attract far worse measures (and the publicity with it). Apple invest a lot in their image and this sort of thing does them no good (much like the constant legal battles overall - we're all sick of it now). Of course, they're practically teflon coated though..
    This!
    We can only hope that as Apple realises that it's not all win win win, in the patent world, that the firm will re-evaluate its stance on IP and find a more amicable solution to the mess it has played a large part in creating.
    Nice thought, but personally I can't see it happening because - let's be honest - Apple probably spend more than the fine in buying pens and paper. Damn shame, because I suspect that a lot of the bad feeling they've got in the tech-savvy community is down to the writ-flinging. Heck, for myself, (and I've said this before), I'd have more respect for them if they followed Microsoft down the "license our IP" route rather than the outright bans Apple seem to prefer. Oh, and stop trying to patent/copyright the bleedin' obvious!

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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    1.5 million from a company with 80 billion in cash reserves alone... This stuff should be percentage-based.
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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    good start though...perhaps they'd be less inclined to sue everybody every time if they started losing these cases...
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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    It was a bit of false advertising in Australia - don't see why the fine should be astronomical just because of their global success!? I don't like Apple products or attitude but lets put the fine into perspective with the crime.

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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    am i the only one to find it really satisfying to see a big blow to a big company >

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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    Quote Originally Posted by McEwin View Post
    It was a bit of false advertising in Australia - don't see why the fine should be astronomical just because of their global success!? I don't like Apple products or attitude but lets put the fine into perspective with the crime.
    It should be based on the company income, otherwise there's no real punishment. It's like taking the computer away from your misbehaving teenagers when they have smartphones...

    Fines really should scale - otherwise there's no incentive to not reoffend.
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    Re: News - Apple loses court battle over 3G and is fined by Australia over 4G

    Agree with cameron. £1.5m isn't even a dent in terms of Apple's finance.

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