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Thread: News - Leaked document outlines Microsoft branding shakeup

  1. #1
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    News - Leaked document outlines Microsoft branding shakeup

    Microsoft is said to be about to drop both the 'Nokia' and 'Windows Phone' brands.
    Read more.

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    AlexKitch
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    Re: News - Leaked document outlines Microsoft branding shakeup

    Seems fairly sensible. Microsoft's branding is pretty clunky in some areas - Windows Phone is definitely one of them.

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    Re: News - Leaked document outlines Microsoft branding shakeup

    All part of merging Windows phone and RT to create something closer to iOS. Makes sense.

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    Re: News - Leaked document outlines Microsoft branding shakeup

    Shame, I like the Windows Phone + Nokia branding.

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    Re: News - Leaked document outlines Microsoft branding shakeup

    Nokia is likely a branding conflict with 'Nokia' so it's easier to go Microsoft Lumia.

    As to windows phone, rt and desktop version, it's a likely adaptation based on the way the underlying code is going, the joining of windows phone and rt is the start of it and iirc modern apps will fall under the same dev tools too.

    If it was me I'd use windows mobile branding for phones and touchscreen arm slates and then change the desktop into windows and windows for business (home/pro)

    It also gives them the option to make a windows cloud, or rename windows with bing to it to compete directly with google chrome os.

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    Re: News - Leaked document outlines Microsoft branding shakeup

    Sound business branding sense in motion for a global entity - good material for an MBA thesis

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    Re: News - Leaked document outlines Microsoft branding shakeup

    Hmm. Well, time will tell, I guess, and I s'pose MS keeping the Nokia name must .... grate.

    As long as MS remember that branding, while it can be important, isn't the end of it. A skunk, dressed in diamonds and Chanel #5, is still a skunk. And will be received as such.

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    Re: News - Leaked document outlines Microsoft branding shakeup

    Quote Originally Posted by Saracen View Post
    ... As long as MS remember that branding, while it can be important, isn't the end of it. A skunk, dressed in diamonds and Chanel #5, is still a skunk. And will be received as such.
    True enough. A skunk is always a skunk. On other occasions though, a real beauty can be perceived, unfairly, to be a skunk. Some times a little stripe can make a big difference.

    No trees were harmed in the creation of this message. However, many electrons were displaced and terribly inconvenienced.

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    Re: News - Leaked document outlines Microsoft branding shakeup

    At least dropping the 'phone' part of Windows phone will solve that annoying problem of having to say "I've got a Windows Phone phone"
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    Re: News - Leaked document outlines Microsoft branding shakeup

    Thankfully you can [which is incredibly generous of MS and strange] get a Nokia phone with Android.

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