Results 1 to 10 of 10

Thread: Wi-Fi Aware helps you discover nearby devices and services

  1. #1
    HEXUS.admin
    Join Date
    Apr 2005
    Posts
    27,276
    Thanks
    0
    Thanked
    1,680 times in 584 posts

    Wi-Fi Aware helps you discover nearby devices and services

    The Wi-Fi Alliance starts to certify Wi-Fi Aware devices from today.
    Read more.

  2. #2
    Admin Saracen's Avatar
    Join Date
    Jul 2003
    Posts
    18,124
    Thanks
    963
    Thanked
    3,136 times in 2,227 posts

    Re: Wi-Fi Aware helps you discover nearby devices and services

    From wifi.org on WifiAware ....
    ....

    Retailers, venues, and municipalities, and many others are leveraging proximity to drive revenue and value.

    ....
    Is it just me, or does that sound like "pester you even more via your phone, tablet, etc"?

    It'll be no surprise, but my first reaction is to want to be SURE I can turn this utterly off, until/unless I explicitly want it on. Which won't be very often.
    Noli nothis permittere te terere.


  3. Received thanks from:

    pastymuncher (15-07-2015)

  4. #3
    Admin Team peterb's Avatar
    Join Date
    Aug 2005
    Location
    Southampton
    Posts
    18,149
    Thanks
    2,478
    Thanked
    3,024 times in 2,414 posts
    • peterb's system
      • Motherboard:
      • Nascom 2
      • CPU:
      • Z80B
      • Memory:
      • 48K 8 bit memory on separate card
      • Storage:
      • Audio cassette tape - home built 5.25" floppy drive
      • Graphics card(s):
      • text output (composite video)
      • PSU:
      • Home built
      • Case:
      • Home built
      • Operating System:
      • Nas-sys
      • Monitor(s):
      • 12" monocrome composite video input
      • Internet:
      • No networking capability on this machine

    Re: Wi-Fi Aware helps you discover nearby devices and services

    Shouldn't the headline be

    "Wi-if alliance helps retailers advertise their services/goods to nearby punters in order to extract more cash from them"

    And


    Yank Garty, VP and GM of Wireless Communications Solutions at Intel, praised the Wi-Fi Aware certification program and its simplified approach to location awareness. Garty explained that such functionality was desirable because "Persistent awareness to surrounding services adds an exciting new dimension to the mobile user experience and enables applications to be more social, useful, and intuitive".
    (One of the finest example of marketing techno-babble drivel that I've heard for a long time) is roughly translated as "we've got a captive audience and we'll bombard you with irritating and distracting information until your ears bleed".
    (\__/)
    (='.'=)
    (")_(")

    Been helped or just 'Like' a post? Use the Thanks button!
    My broadband speed - 750 Meganibbles/minute

  5. #4
    Token 'murican GuidoLS's Avatar
    Join Date
    Apr 2013
    Location
    North Carolina
    Posts
    806
    Thanks
    54
    Thanked
    110 times in 78 posts
    • GuidoLS's system
      • Motherboard:
      • Asus P5Q Pro
      • CPU:
      • C2Q 9550 stock
      • Memory:
      • 8gb Corsair
      • Storage:
      • 2x1tb Hitachi 7200's, WD Velociraptor 320gb primary
      • Graphics card(s):
      • nVidia 9800GT
      • PSU:
      • Corsair 750w
      • Case:
      • Antec 900
      • Operating System:
      • Win10/Slackware Linux dual box
      • Monitor(s):
      • Viewsonic 24" 1920x1080
      • Internet:
      • AT&T U-Verse 12mb

    Re: Wi-Fi Aware helps you discover nearby devices and services

    This is already big business in the US - they've been busy co-opting "free" wi-fi in the shopping malls for quite a while now, pushing their advertising. They've even gone so far as getting people to voluntarily sign up for the privilege of getting texts/buzzed when their GPS says that they're close to a particular retail outlet.

    Yet another reason I don't do smartphones, for any reason.
    Esse Quam Videri
    Out on the road today I saw a Black Flag Sticker on a Cadillac...


  6. #5
    Registered+
    Join Date
    Jan 2014
    Location
    Bristol
    Posts
    88
    Thanks
    0
    Thanked
    3 times in 3 posts

    Re: Wi-Fi Aware helps you discover nearby devices and services

    That sounds like a hackers dream!

  7. #6
    Senior Member
    Join Date
    Oct 2013
    Location
    Newcastle Upon Tyne
    Posts
    928
    Thanks
    54
    Thanked
    105 times in 72 posts
    • Jowsey's system
      • Motherboard:
      • Asrock H81M-ITX
      • CPU:
      • Intel Xeon E3-1230V3
      • Memory:
      • 8GB Corsair XMS3
      • Storage:
      • 256GB Crucial MX100 & 2TB Seagate Barracuda
      • Graphics card(s):
      • Asus GTX 770 DCUII 2GB
      • PSU:
      • EVGA SuperNova GS 550 watt
      • Case:
      • Phanteks Evolv ITX
      • Operating System:
      • Windows 7 64 bit
      • Internet:
      • Virgin Media 100Mb

    Re: Wi-Fi Aware helps you discover nearby devices and services

    Just feels like another way to advertise to us. Academic in the end as I pay for unlimited 4g data so my WIFI is only ever used for plex in the house. Missed out on me suckers.
    Steam - ReapedYou - Feel free to add me!!

  8. #7
    Senior Member
    Join Date
    Jun 2004
    Location
    Kingdom of Fife (Scotland)
    Posts
    4,991
    Thanks
    393
    Thanked
    220 times in 190 posts
    • crossy's system
      • Motherboard:
      • ASUS Sabertooth X99
      • CPU:
      • Intel 5830k / Noctua NH-D15
      • Memory:
      • 32GB Crucial Ballistix DDR4
      • Storage:
      • 500GB Samsung 850Pro NVMe, 1TB Samsung 850EVO SSD, 1TB Seagate SSHD, 2TB WD Green, 8TB Seagate
      • Graphics card(s):
      • Asus Strix GTX970OC
      • PSU:
      • Corsair AX750 (modular)
      • Case:
      • Coolermaster HAF932 (with wheels)
      • Operating System:
      • Windows 10 Pro 64bit, Ubuntu 16.04LTS
      • Monitor(s):
      • LG Flattron W2361V
      • Internet:
      • VirginMedia 200Mb

    Re: Wi-Fi Aware helps you discover nearby devices and services

    Quote Originally Posted by GuidoLS View Post
    This is already big business in the US - they've been busy co-opting "free" wi-fi in the shopping malls for quite a while now, pushing their advertising. They've even gone so far as getting people to voluntarily sign up for the privilege of getting texts/buzzed when their GPS says that they're close to a particular retail outlet. Yet another reason I don't do smartphones, for any reason.
    'fraid to say that this is also spreading over here - certain smartphone apps dial into your location, so if you're close to a store then - bwang - up pops a "we've got a sale on barbecues this weekend" notification. In fact, some apps I've had that seems to be their sole purpose - the "browse the stock" features are just an enticement to get you to install it.

    I've been turning off Bluetooth habitually to prevent push-ads, now looks like I'm going to have to do the same with Wifi. Problem with that is that the "free" Wifi's that GuidoLS refers to are sometimes the only way to get a particular service. Case in point, was in a shopping mall recently and wanted to use the Qkr app to pay for a food bill (it's quicker than the usual "can I get the bill", "in a minute" 10 minutes later still waiting). Folks in the party were on VirginMobile, EE and Three and none of us could get a data signal, so I had to sign up for the "free" wifi from "The Cloud" and now I'm getting spammed by BT.

    PS GuidoLS, thanks for the heads up - I'm heading Stateside in late Fall, so I'll know to be on my guard. How long before the theme parks like Disney etc get into this push-ad'ing? I guess about as long as it takes them to install the infrastructure...

    Career status: still enjoying my new career in DevOps, but it's keeping me busy...

  9. #8
    Senior Member
    Join Date
    Sep 2012
    Location
    North West, UK
    Posts
    439
    Thanks
    22
    Thanked
    29 times in 23 posts
    • big_hairy_rob's system
      • Motherboard:
      • ASUS Z170-A
      • CPU:
      • Intel I5 6600k
      • Memory:
      • 16GB DDR4 Corsair Vengence (3000mhz)
      • Storage:
      • Samsung 850 500GB, WD Blue 1TB
      • Graphics card(s):
      • MSI Radeon R9 275
      • PSU:
      • EVGA 550W (80 plus Gold)
      • Case:
      • Fractal Design S (Windowed)
      • Operating System:
      • Windows 10 64.
      • Monitor(s):
      • Iiyama ProLite E24B3HS 24", LG Flatron L1950SQ19"
      • Internet:
      • Plusnet (infinity)

    Re: Wi-Fi Aware helps you discover nearby devices and services

    I can see some advantages of using it. Such as walking into a Mall/shopping center and being offered a map, or discount codes at certain stores, but I know it will end up being abused. The reality is that it will almost certainly end of simply firing annoying targeted adds at you, draining battery and making you less secure. I wouldn't be interested in using it at all.

  10. #9
    Senior Member
    Join Date
    Mar 2007
    Location
    Aberlour, NE Scotland
    Posts
    559
    Thanks
    16
    Thanked
    24 times in 23 posts
    • pastymuncher's system
      • Motherboard:
      • Asus Maximus VI Hero
      • CPU:
      • i7 4790k @4.6Ghz
      • Memory:
      • 16Gb Samsung Green @2133mhz 9-10-10-21 1T
      • Storage:
      • 250Gb SK Hynix SL301+960GB Sandisk Ultra II
      • Graphics card(s):
      • Inno3D GTX1070 iChill Air Boss X3
      • PSU:
      • BeQuiet Straight Power 11 550w
      • Case:
      • Self built desk mod
      • Operating System:
      • Windows 10 Pro 64bit
      • Monitor(s):
      • Dell S2716DG Rev A04
      • Internet:
      • Sky Fibre Unlimited

    Re: Wi-Fi Aware helps you discover nearby devices and services

    Quote Originally Posted by Saracen View Post
    From wifi.org on WifiAware ....Is it just me, or does that sound like "pester you even more via your phone, tablet, etc"?

    It'll be no surprise, but my first reaction is to want to be SURE I can turn this utterly off, until/unless I explicitly want it on. Which won't be very often.

    I have to agree with you there. Admittedly some people will think this is great but I can't help but think that we are sleepwalking into this becoming the "norm" where we are bombarded from all sides with advertising that is trying to persuade us that we absolutely need these products. You see it in Sci-fi films and we are not far away from that already. Personally I don't want anything to do with it. This is no better than junk mail/cold calling in my opinion.

  11. #10
    Senior Member
    Join Date
    Dec 2013
    Posts
    2,260
    Thanks
    250
    Thanked
    258 times in 183 posts

    Re: Wi-Fi Aware helps you discover nearby devices and services

    Isn't this a similar thing as Microsofts Wi-Fi Sense?

Thread Information

Users Browsing this Thread

There are currently 1 users browsing this thread. (0 members and 1 guests)

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •