Amazon begins 1hr delivery of chilled and frozen foods in the UK

[HEXUS]

The full UK launch of Amazon Fresh will begin in Feb/March 2016, says report.

Read more.

[spamsac]

"essentials like bottled water"

This is what is wrong with the world...

[Jowsey]

"essentials like bottled water"

This is what is wrong with the world...

Bottled water is a stupidity tax.

Will be interesting to see where Amazon end up rolling this out too.

[shaithis]

Will be interesting to see where Amazon end up rolling this out too.

London.

Many things like this never end up making it any further than the capital.

[Jowsey]

London.

Many things like this never end up making it any further than the capital.

I think ATM, it's Birmingham and London. IE, the places that currently have Amazon's superfast delivery.

But I'm inclined to agree with you.

In a best case scenario it'll be major city centres, which I hope Newcastle would qualify for but you can never be sure with these things.

[big_hairy_rob]

I can walk around the corner and buy the same products within 10 minutes. Why would I want to wait an hour?

[Tabbykatze]

I can walk around the corner and buy the same products within 10 minutes. Why would I want to wait an hour?

Because you're 6 hours into a 12 hour netflix binge (with or without chill) and you are too lazy to get up, dressed and walk out the door?

[Chadders87]

I can walk around the corner and buy the same products within 10 minutes. Why would I want to wait an hour?

I was falling into the hype trap until I read this.

[abaxas]

Bottled water is a stupidity tax.

Will be interesting to see where Amazon end up rolling this out too.

Almost 2% of the uk population isn't on mains water.........

[flearider]

lol yeah lancs had a bad do with tap water .. glad I drink bottled ..

[Spud1]

Good news, i've been waiting for them to confirm their "Fresh" service is coming to the UK. Looking forward to it coming to Manchester (we're supposedly getting prime now shortly when they sort out their new warehouse).

Part of me does start to worry about Amazon though - probably 80% of my online shopping goes through them, and if they are competitive..i'd likely switch from Ocado to Amazon Fresh too, which would push that number even higher. All my music streaming is now through them too - the only thing they have not really got yet is TV/Movie streaming, but only as Netflix does a better job in the UK and has more 4k content (at the moment - this is changing) They are just too competitive - usually the cheapest (and if not, they typically price match), reliable next day delivery, the best support/customer service i've ever seen.

Will be interesting to see how they develop - they are becoming the Tesco of the online world in every sense, just starting from non-food and moving into food rather than the other way around!

[Corky34]

Almost 2% of the uk population isn't on mains water.........

Sorry, what?
2% of the UK population would be around 1,280,000 people.

[Jonatron]

This is much less interesting than the original 'Prime Now' announcement. I have at least 4 small shops within 1 minute of my flat!

[Top_gun]

I've no interest in Amazon's latest gimmick. Especially as I haven't used them in over three years.

[Strawb77]

useful if you are housebound for any particular reason

[SineWave]

As in useful if you're disabled?