Nvidia GeForce GTX 1080 graphics cards available in UK

[HEXUS]

And all across Europe. MSRP for the Founders Edition is £619.

Read more.

[kalniel]

"Limit 2 per customer" ?! Nice that you can buy direct though.

[outwar6010]

The prices get more absurd every year.

[shaithis]

The prices get more absurd every year.

It's like there is inflation, reduced demand and increased manufacturing costs to contend with or something!

[Tabbykatze]

The prices get more absurd every year.

It's like there is inflation, reduced demand and increased manufacturing costs to contend with or something!

Would be interested to see whether the increases in the backend validate the increases on the front-end...

[DanceswithUnix]

It's like there is inflation, reduced demand and increased manufacturing costs to contend with or something!

Except inflation is exceedingly low, and the cost per transistor is supposed to be not much improved to the old cards but this has fewer transistors than a 980ti on a board that leaks less heat so should be cheaper to cool.

[jigger]

It's like there is inflation, reduced demand and increased manufacturing costs to contend with or something!

That only seems to effect Nvidia.

The 1080 costs double the card it's replacing that's not even good value to start with.

[kalniel]

That only seems to effect Nvidia.

We'll see - hopefully AMDs new cards will be price competitive compared to the current R7 and low R9 stack products.

[jigger]

If this is the way mid range graphics card pricing is going then I'll be finished with the PC as a gaming machine. I'll buy the beefed up PS4 or Xbox.

[Biscuit]

It's like there is inflation, reduced demand and increased manufacturing costs to contend with or something!

Yeah man, these prices are TOTALLY sensible. Im sure Nvidia barely make a cent from them.... [/sarcasm]

give me a break, these prices are ridiculous.

[shaithis]

If this is the way mid range graphics card pricing is going then I'll be finished with the PC as a gaming machine. I'll buy the beefed up PS4 or Xbox.

Midrange? It's the fastest GPU available.

[CAT-THE-FIFTH]

Except inflation is exceedingly low, and the cost per transistor is supposed to be not much improved to the old cards but this has fewer transistors than a 980ti on a board that leaks less heat so should be cheaper to cool.

If you look at the margins Nvidia have now,they are nearly double what they were a few years ago.

[outwar6010]

Midrange? It's the fastest GPU available.

With ti and titan models incoming...

[malculator]

It's like there is inflation, reduced demand and increased manufacturing costs to contend with or something!

Maybe yields are bad? Maybe Nvidia will lower prices when competition arrives later in the year.

[kalniel]

If you look at the margins Nvidia have now,they are nearly double what they were a few years ago.

Which they need to be in a declining market.

[jigger]

If Nvidia want to make the market decline more maybe.