Toshiba Memory will rebrand as Kioxia this October

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Name is a multilingual portmanteau word from memory (Japanese) plus value (Greek).

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Read more.

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Kioxia's Mission
Uplifting the world with 'memory' -
By evolving 'memory', we create uplifting experiences and change the world.

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Oh, please. You've changed a corporate brand, not cured cancer or solved world hunger. "Changed the world"? What pretentious <self-censored>.

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Name is a multilingual portmanteau word from memory (Japanese) plus value (Greek).

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In other words - a pretentious made up word.

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Originally Posted by peterb

In other words - a pretentious made up word.

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I brand such things a "Pretord" to uplift your forum experience ;)

Ahhh, marketing, a license to make up absolute trash and get paid for it.

I'm going to assume it'll frequently get misspelled as Kloxia or Koxia.

Any word that rhymes with noxia...

'Nuff sed.

Kloxia! sounds like e a new venerial disease.