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Thread: Hyundai confirms Apple self-driving car negotiations

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    Hyundai confirms Apple self-driving car negotiations

    South Korean industrial company's shares were up over 20 per cent this morning.
    Read more.

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    Re: Hyundai confirms Apple self-driving car negotiations

    Well , if Apple are involved this car will have non standard, incompatable charging ports and will only drive on Apple approved roads. Most likely will be unrepairable as well but might be good for going on Safari with. lol.

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    Re: Hyundai confirms Apple self-driving car negotiations

    MAJESTIC BUT ON PAPER: Apple is over-valued so they need to stay relevant. Huawei/Samsung/Xiomi are becoming extremely competitive with new inventions so where do you run? The EV market is tricky because there are lions (Toyota/VW group) who have factories all over the planet and are coming with new battery tech every year plus changing fabs to accommodate EVs (*reliability). Ask ELON he is becoming worried of the lions- they make 98% of fossil fuel vehicles and Elon has to share the 2% with others!

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    Re: Hyundai confirms Apple self-driving car negotiations

    Quote Originally Posted by mers View Post
    Well , if Apple are involved this car will have non standard, incompatable charging ports and will only drive on Apple approved roads. Most likely will be unrepairable as well but might be good for going on Safari with. lol.
    Basically an Apple Tesla then?

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    Re: Hyundai confirms Apple self-driving car negotiations

    So if true Apple haven't been talking to the 'big' car companies, or more likely the big companies aren't that interested in using Apple tech instead of their own.

    Hyundai have 3-4% market share in the EU and supposedly 7-8% (includes kia) in the US (surprisingly high to me and higher than all 'EU brands'..).

    Actually looking at it a bit more it seems Hyundai has a market cap of around $20billion according to Forbes (about $200billion in assets)... that's pocket money to Apple so maybe Apple will just buy them out lol.

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    Re: Hyundai confirms Apple self-driving car negotiations

    Apple may buy use of the Hyndai platform and use them as manufacturer then layer their own tech and design on top - think VW/Audi where Audi use VW parts in non-contact locations.

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    Re: Hyundai confirms Apple self-driving car negotiations

    The Apple car project was scrapped internally years ago and the bulk of its engineers either reassigned or left Apple.

    If Apple was building a car all these years they wouldn't be in early negotiations with Hyundai.

    So Apple is looking to partner with an existing car maker because it doesn't want to be in the actual car business and instead its just a car with heavy iPhone integration.

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    Re: Hyundai confirms Apple self-driving car negotiations

    Apple looking to do the same thing to Hyundai, as they did previously to Imagination?

    They need to catch up and remain relevant.

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    Re: Hyundai confirms Apple self-driving car negotiations

    Quote Originally Posted by Yoyoyo69 View Post
    Apple looking to do the same thing to Hyundai, as they did previously to Imagination?

    They need to catch up and remain relevant.
    Unlike our government who don't care,South Korea is rather more protective of its companies. Hyundai like Samsung is part of a massive conglomerate of companies,involved in aerospace,ship building,etc.
    Last edited by CAT-THE-FIFTH; 08-01-2021 at 05:20 PM.

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    Re: Hyundai confirms Apple self-driving car negotiations

    so many dongles

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    Re: Hyundai confirms Apple self-driving car negotiations

    They seem to have unconfirmed it again...

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    Re: Hyundai confirms Apple self-driving car negotiations

    Won't an apple cars get slower every time a new model is released?

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    Re: Hyundai confirms Apple self-driving car negotiations

    If its driving with Apple then it might just drive you into a wall?

    I do like Hyundai cars though.

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    Re: Hyundai confirms Apple self-driving car negotiations

    Quote Originally Posted by Percy1983 View Post
    Won't an apple cars get slower every time a new model is released?
    Lol! Theres a high chance that might happen soo they can sell more of their latest phones...er...cars.
    Last edited by Solex; 10-01-2021 at 11:30 PM.

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    Re: Hyundai confirms Apple self-driving car negotiations

    Tech companies expand their horizons everywhere they can, but it still feels strange to see them getting so involved with cars. Makes sense with the take off of AI.

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