Given the design cues, it looks like they think it'll go to industrial SBC customers, which could make a lot of sense if the support package is right - that's an area that generally looks for reliability and longevity rather than peak performance. Anyone know if SMT is enabled? AMD's product page is surprisingly reluctant to divulge that snippet
While a 250W PSU is recommended, the cooler reminds me of the old aluminium blox of suck that shipped with AM2/3 processors, so I'd be amazed if the processor TDP was much over 65W. You could probably stack a bunch of these in a rack, runt them headless with minimal power draw and you get a lot of CPU cores for the money...