Deri Jones, SciVisum's CEO warns that companies are in danger of damaging their brands by not addressing accessibility issues properly. "When webmasters design first for Internet Explorer and not standards-compliant browsers, they so often end up restricting user access to the website which has detrimental affects for a company," he said.
He went on to describe it as surprising that companies still fail to accommodate a variety of browsers, and warns that taking a non-standard approach limits a website's audience, and risks alienating some users.