http://www.hexus.net/content/news/ne...lld19JRD0xNDk5There is no escaping advertising, it is everywhere you look, and now it is beamed to your own pocket, thanks to new billboards which transmit ads to Bluetooth phones.
In the era of coining new words and phrases, the new advertising method has been dubbed 'Bluecasting'. Walk bast a Bluecasting billboard and you can expect your phone to ask if you want to receive an incoming media file. Accept it and a video ad will be downloaded to your phone.