Online music battle hots up
Quote:
Two more companies are entering the DRM filled world of music downloads. Both HMV and Virgin are looking to eat into the market share of Apple's iTunes. As of today, HMV has launched its HMV Digital service, which could have lower prices than what Apple is charging through iTunes.
http://www.hexus.net/content/news/ne...lld19JRD0xNTUy
Why people pay and download
Because they:
- Don't want to buy the entire CD (they only want particular songs)
- Prefer to have the music on their computer (rather than ripping a CD)--it's easier to manage their collections and transfer to other devices
- It's more convenient than going to the High Street (immediate gratification)
- Sometimes it's easier to sample and find new music online than in a bricks-and-mortar store
That being said, many current downloaders still buy CDs--especially of their favourite artists/bands.
A question this raises is, how long will CDs be around? Just as vinyl replaced phonographs, and tapes replaced vinyl, and CDs replaced tapes...will digital music replace CDs? Will the concept of an "album" still be around in 10 years?