Toshiba USA first with HD DVD players - March at $800 and $500

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Toshiba HD-XA1 - due March in the USA at $800

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Toshiba looks set to be the first company to introduce HD DVD set-top players into the US market. Two models are promised for March, one at $800 (HD-XA1), the other $500 (HD-A1).


Toshiba plans an "extensive integrated marketing communications campaign" to create consumer awareness for HD DVD and to support retailers with promotional and training activities.

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