Virgin Media multi-play offers services by cable AND phone
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Yesterday's formal re-naming of cable company ntl:Telewest to Virgin Media coincided with its introduction of (more accurately, the ability to place orders for) 10 bundles of services, up to and including some true quad-play packages.
Significantly, the company will be greatly extending its reach by providing BT-based phone, broadband and TV services in areas where there is no cable.
Read this HEXUS.lifestyle.headline and tell us if the new packages and pricing are clear enough and compelling enough - even when combined with all the promises that the Virgin brand holds out - to make you want to switch.