maybe im misreading your post then, new and unique doesnt seems to go when its using similar hardware which isnt new and does the same as the competition, hence its the same thing.. You must see where im coming from with that though :L.
Commercial success it is, just it isnt the best or unique.
Also, if there is a factor im missing im certainly willing to be informed since for me i cant find many pro points for going Apple yet my friends have(funny how its not pros for me), would be nice to have pro comments from someone who isnt a complete utter fanboy