News - Amazon ?capitulates? to Macmillan

[HEXUS]

Possible knock-on effect of the iPad launch as Amazon falls out with publisher Macmillan over book pricing.

Read more.

[edzieba]

My take is that this is more about Amazon distancing themselves from any future price-hikes. Amazon knows that the price increase will be unpopular, but if they simply said nothing and upped it, your average consumer-on-the-street will wonder why Amazon suddenly became more expensive. This way, they can shift the blame entirely to Macmillan.

[Singh400]

Bloody Apple *shakes fist*

I do find it odd that Amazon gave in, you don't usually see that.