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Thread: Does Google Honour 301 Permanent Redirection?

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    Ah, Mrs. Peel! mike_w's Avatar
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    Does Google Honour 301 Permanent Redirection?

    I'm thinking of changing a site's URLs to something a little clearer, but will this negatively impact on the site's/pages' ranking on Google? Specifically, if I setup up 301 Permanent redirections correctly, will Google honour these, update its links and allow the pages to retain their rank?

    Thanks

    Mike.
    "Well, there was your Uncle Tiberius who died wrapped in cabbage leaves but we assumed that was a freak accident."

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    lazy student nvening's Avatar
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    Last edited by nvening; 19-07-2007 at 08:39 PM.
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    Flower Child stytagm's Avatar
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    We've done this in the past and Google seems to honour them completely. Just make sure you double check with Fiddler that the correct http code is being returned.


    We had a problem (with 404s not 301s, but the principle was the same) where our code had a single common error page. When a missing file was requested the visitor was directed to the common error page. The problem was that the redirect used a 302 (temp redirect) to the error page, which then returned 404. So google would continue the index the old location.

    Its a stupid mistake to make, but easy in .Net to fix (the language we were using), just needed to use Server.Transfer instead of Response.Redirect.
    They told me I was gullible ... and I believed them.

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    Ah, Mrs. Peel! mike_w's Avatar
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    Hmm, the Internet seems to have plenty of conflicting information on this, so I think I'll try it out on some unimportant pages first. Thanks for the advice!
    "Well, there was your Uncle Tiberius who died wrapped in cabbage leaves but we assumed that was a freak accident."

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