Digging around the Intel Technology Provider Rewards section for this quarters point qualifiers and found this little nugget :-)This basically confirms the release date as points are awarded when you purchase Intel products from authorized distribution.
Coming in August 28, 2014, earn 100 points:
Intel® Core™ i7-5820k
Intel® Core™ i7-5930k
Intel® Core™ i7-5960X
When I get enough posts I'll be able to post the link to the ss :-(