News - NVIDIA says Intel Atom pricing is unfair

[HEXUS]

The precedent set by Intel?s big European fine starts to show its effect, but no legal action from NVIDIA yet.

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[kingpotnoodle]

OK so let me get this straight...

An OEM can buy at Atom + 945 for $25, or an Atom alone for $45 (crazy crazy Intel...)

So if they want to make an ION device why not simply buy the $25 combo, put the 945 in the recycling and use the Atom? They have to pay the same for the ION chipset anyway...

[scaryjim]

An OEM can buy at Atom + 945 for $25, or an Atom alone for $45 (crazy crazy Intel...)

I understood it to mean that an Atom alone is $45, and Atom + chipset is $25 plus the price of the chipset, but it's certainly not clear which of those is meant. If it's the former then something is certainly wrong with that picture - if it's the latter then it's on the dubious edge of acceptable bundling rebates, I guess...

[aidanjt]

OK so let me get this straight...

An OEM can buy at Atom + 945 for $25, or an Atom alone for $45 (crazy crazy Intel...)

So if they want to make an ION device why not simply buy the $25 combo, put the 945 in the recycling and use the Atom? They have to pay the same for the ION chipset anyway...

No, the price of each Atom unit is reduced to $25 if an Intel chipset is bought with it. So say the 945/ICH7 chipset combo is $15 (or whatever it is), making a total of $40. There you're saving $20 on the CPU alone, and you effectively get a chipset for free and a $5 rebate. Which pretty much kills any hope of saving on the CPU by sending the chipset to the recycling yard if you go Ion, because the price will still be too high.

I agree with nVidia here, that is an unfair practice.