So in total about the same as one direction of a single 10GbE network port, that isn't very impressive is it.
G-sync is just doing a bit of buffering. Buying a bigger FPGA doesn't automatically make the system faster unless you are packing the part so full that placement is having difficulty, it just means you can do more stuff in parallel at the part's clock speed.
There is another direction to look at this though. Suppose you are designing the next panel driving asic. If things just fall into place and adds nothing beyond some design time, then it will be worth doing. But what if it does make the finished product more expensive? Now customers can either buy your monitor, or they can buy an opponents who didn't bother adding this stuff. Let's say it adds a fiver, then a gamer might think that is a no brainer and you made a sale, but someone outfitting 200 monitors in an office doesn't fancy paying an extra grand for something that doesn't help in PowerPoint, so your opponent just made 200 sales. I have no idea whether Nvidia are demanding any license fee for G-sync, but if they do then I expect them to end up as popular as Firewire for exactly the same reasons.