Intel Xe discrete GPUs will sell from $199 and upwards

[kalniel]

There is now rumours of hybrid crossfire style operation, which would imply that for the normal consumer stuff at least the IGPU stays for a while yet.

I can imagine that being the marketing - you've got a GPU in your CPU already.. our competitors can't use it, but buy our card and get a free boost.

[philehidiot]

I can imagine that being the marketing - you've got a GPU in your CPU already.. our competitors can't use it, but buy our card and get a free boost.

Yeh that works. If they're quick enough before they lose a lot of gamers to AMD they might be able to lock down short sighted people into an Intel platform. It's a good way of doing it - "it's cheaper because we're utilising the features of the integrated graphics". When it's really cheaper as they're selling at cost in order to lock you into Intel products and the iGPU makes very little contribution.

[DanceswithUnix]

Yeh that works. If they're quick enough before they lose a lot of gamers to AMD they might be able to lock down short sighted people into an Intel platform. It's a good way of doing it - "it's cheaper because we're utilising the features of the integrated graphics". When it's really cheaper as they're selling at cost in order to lock you into Intel products and the iGPU makes very little contribution.

Mind you, in laptop use it could make auto switching between igpu and dgpu much smoother if they ever learn to write drivers.

[persimmon]

There is now rumours of hybrid crossfire style operation, which would imply that for the normal consumer stuff at least the IGPU stays for a while yet.

I can imagine that being the marketing - you've got a GPU in your CPU already.. our competitors can't use it, but buy our card and get a free boost.

Because that was such a fantastic success for AMD when they tried it ??
What does £200 get you now ? rx590 or gtx1060 6gb .. so they have to exceed those to make any sort of mark .. quite a high bar to leap .
Maybe they wont reach that level of performace but it will be FPS/WATT crown (eg uses way less than 75watts ??

[preter_s]

@Tabbykatze - Zen architecture development worked wonders despite having to work within the same tight budget constraints. But having Lisa Su helm it made all the difference. Her huge bet won bigtime.

Vega was so late due to the HBM non-availability (not to mention marginal performance improvement over GDDR only) that it is barely 1 year in the market and already, it is about to be superceded by Navi (at least in the retail space). That tells you all you have to know about the mess that Koduri caused. Consumers lost out too as the high end GPU went without competition for those couple of years Vega was late.

Not that Vega will be totally dead by any means as it is still strong in the compute space. In the cloud/data center space, it has performed well and Zen+Vega has certainly done enough to win AMD the Department of Energy supercomputer contract!