Pinnacle Systems launches new mobile media product line

Pinnacle media-repurposing apps for PSP and video iPod

Tewksbury, Mass, 03.01.2006 - Avid Technology, Inc. (NASDAQ: AVID) today announced that its consumer division, Pinnacle Systems, has introduced new software solutions that allow mobile device owners to easily manage and transfer rich media content from their personal computer to their favorite portable device, including Sony PlayStation Portable (PSP) and Apple Video iPod.

With the new Mobile Media line, consumers can take full advantage of their digital video content by converting their movies, TV shows and other media files to a playable format compatible with personal portable devices.