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Thread: Analysis - Ovum predicts WP7 will rock smartphone status quo

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    Analysis - Ovum predicts WP7 will rock smartphone status quo

    Will Windows Phone 7 soar in 2011?
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    Oh Crumbs.... Biscuit's Avatar
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    Re: Analysis - Ovum predicts WP7 will rock smartphone status quo

    Personally i think it will dig further into blackberrys market share but wont effect android and apple

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    Now 100% Apple free cheesemp's Avatar
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    Re: Analysis - Ovum predicts WP7 will rock smartphone status quo

    I've said it before but they need to drop windows from the name- it just has too many bad PC connotations with it. Would have been ok to call it xbox phone however I expect it just needs a new snazzy name.
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    Re: Analysis - Ovum predicts WP7 will rock smartphone status quo

    I'm not overly convinced by 'bad PC connotations', but certainly it lacks a bit of glamour - because Windows on the PC is so popular, it's almost a mundane name.

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    Re: Analysis - Ovum predicts WP7 will rock smartphone status quo

    A bit of glamour.... Compared to iphone or android it sounds office and dull. I still believe it needs a new name to stand any chance of gaining ground.
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    Does he need a reason? Funkstar's Avatar
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    Re: Analysis - Ovum predicts WP7 will rock smartphone status quo

    Quote Originally Posted by Biscuit View Post
    Personally i think it will dig further into blackberrys market share but wont effect android and apple
    I think this is likely.

    As it gains traction, I think we will see it being used in corporate environments more too, especially when those companies have their own internal software that already runs on Windows. There is a very gentle learning curve to develop on WP7 if you are already using MS tools on the desktop, so internal mobile apps are far easier to develop that they are for the iPhone or Android (can the iPhone even have apps installed that aren't available though the app store? that would prevent any enterprise developing mobile corporate apps).

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    Senior Member mcmiller's Avatar
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    Re: Analysis - Ovum predicts WP7 will rock smartphone status quo

    When i looked at it the phones were similar price to an Iphone and at the moment I don't think Microsoft can compete the os is no where near as polished as the iphones, they dont even have copy and paste yet...

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    Seething Cauldron of Hatred TheAnimus's Avatar
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    Re: Analysis - Ovum predicts WP7 will rock smartphone status quo

    Quote Originally Posted by mcmiller View Post
    When i looked at it the phones were similar price to an Iphone and at the moment I don't think Microsoft can compete the os is no where near as polished as the iphones, they dont even have copy and paste yet...
    They are no were near the price of an iPhone, i'm a self employed geek, so the business smartphone is a business expense, I'm also acustomed to having smartphones which cost about £600 for my daily use.

    It cost me something like £60 upfront on a 12 month £20 a day contract with enough data mins and txts for my needs.

    Price point it is good.

    Polish wise, it puts the iPhone 4 to shame, everything is a lot quicker to do, and the transistions between stuff are smoother.

    Functionality wise however, that is another thing, the API is horrifically restrictive right now. I'm a 'registered developer' and all that jazz, yet I can't even record from the microphone via the API.... God fricken damnit!

    Thats not to say it doesn't have its place, the mobile browser is miles ahead of safari in speed, but behind andriod in functionality (ie Flash), OneNote is rather well polished and the cloud sync'y stuff works very well out of the box.

    But it is still very much a first effort, given that your only complaint is the lack of copy and paste, I'd go on a limb and suggest you've never used a wp7 for any length of time, as it is one of the lowest of my concerns. In fact I'd rather that the huristic for picking out website based info was better, and integrated into other apps nicely (in silverlight doing this should be trivial). The copy and paste solution is nice and clean and is going through QA, remember for a while Windows/DOS on the desktop was the underdog, but despite having many flaws won through due to better developer environment (much better software for business was available, not to mention games) and importantly cheaper hardware.

    I don't see the WP7 denting much of Andriod sales because they will always have the low end and the geeky high end. I do see them taking a lot of blackberry and apple, I know quite a few geek girls who have given up on iPhones because they all break in a handback without some massively ugly overpack. As one said she still has her second phone which is 6 years old, in the same bag, with no protective case and its fine. Brand new 4g in rubber lasted only 6 weeks by comparison before been cracked on the back.
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    Re: Analysis - Ovum predicts WP7 will rock smartphone status quo

    Quote Originally Posted by Funkstar View Post
    can the iPhone even have apps installed that aren't available though the app store? that would prevent any enterprise developing mobile corporate apps.
    Yes it can - you can distribute to known phones without using the app store, which is how lots of businesses distribute internal apps.

    I agree though that it will eat RIMs share a little, but won't dent the consumer market, at least not for the near future. The main reason is Apps imo..they just don't have enough yet and are so far behind apple, and even android. The platform is easy to develop for but there is little incentive for developers at yet, compared with a huge incentive to develop for the iphone - ie money. Thats the sole reason I have pushed iPhone apps here at work, and have started that on my own..it's the easiest way to make money on the mobile platform.

    If WP7 had more users then i'd be developing for that platform first, but as it stands its last on my list, despite the ease of development.

    They also exlcuded their old market from WM6 - geeks/bedroom developers - by locking down the OS and removing all the old benefits, which won't help them in the consumer marketplace.

    So business is all thats left, and with the exchange integration still beating anything RIM or Apple can offer, they can do it I think. So long as HTC make a few more decent Windows Phone phones with a hardware keyboard

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