The point about paying hundreds or thousands to media companies is true
but .... the difference is that it's a choice. You want to use it, you elect to pay for it. The complaint, it seems to me, is that lots of people don't want BBC programs and so don't see why they pay for it.
I see their point, but it really misses that the licence is really just a sort-of tax (whatever the technical status of a tax versus licence). In reality, successive governments have just kept with an antique charge when they probably ought to (and probably will) just roll it into general taxation.
After all, the complaint is tantamount to me saying (hypothetically) I don't have kids so I don't want to contribute to either education or university budgets, and numerous similar "I don't have/use ...." arguments.
The reality is governments have decided that, like education, health care, policing, a military, etc are public "goods" that most or all of us use, and so pay for whether a given individual uses a specific service or not. They just use a rather clumsy payment method to extra the wedge from our pockets. If it was rolled into general taxation and not something we all notice because we fork out for it every year, nobody much would even notice.
And yes, before someone says it, I know we don't "all" pay it.