Okay, we know there was NEVER any real chance that Microsoft would permanently include proper anti-virus/anti-malware protection in Windows for free but now we know for sure.Microsoft Announces Pricing and Licensing Details for Windows OneCare Live
Promotional price offered to early testers of all-in-one PC care service slated for June 2006 release
REDMOND, Wash. — Feb. 7, 2006 — Microsoft Corp. today announced final licensing and pricing information for its soon-to-be-released Windows OneCare Live, the all-in-one, automatic and self-updating PC care service aimed at helping consumers more easily protect and maintain their PCs to keep them running well. Now available free to new beta testers in the United States, at http://ideas.live.com, Microsoft Windows OneCare Live will be available in June from retailers and via the Web for an annual subscription of $49.95 MSRP for up to three personal computers. To thank its valuable beta customers and offer an easy transition to the paid service, Microsoft also announced today a promotional deal offering the first year of Windows OneCare Live service for $19.95 to beta customers who become subscribers between April 1 and April 30, 2006.
“Consumers have made it clear they need more assistance than what’s offered today, and we are excited to deliver the value of improved protection and maintenance in one comprehensive solution,” said Ryan Hamlin, general manager of the Technology Care and Safety Group at Microsoft. “Windows OneCare Live eases the frustration of protecting your PC and gives consumers greater peace of mind so they can spend less time worrying and more time doing the things they enjoy.”
Presumably, the company can argue that it had no choice - what with anti-competition problems it's faced worldwide over the stuff it's already included as standard in Windows - but the very idea that it can sell a service that, in many ways, is only required because of problems with Windows itself might leave some people muttering and shaking their heads.
As my old mum used to say, "They've got more front than Sainsbury's".
Let MS look you in the eye (without blinking) by checking out its release about OneCare Live, then let us have your thoughts about caring, sharing Microsoft.