^Yep you are totally correct. Mixed up my p's and q's.
What i meant to say was that his attenuation was too high and that can be noticed from a balance (dB's) that is too low.
Although, SNR does not need to be high and profiles are generally set as 10 being acceptable. If you are only paying for a 2M line then that's why you have a SNR of 28.5 as your line can support substantially more. The higher your speed, the lower your SNR.