HEXUS: Why is it necessary to charge people extra for HD, surely if you offer it for the same price as the usual services you would get more custom?
MH: The extra £10-15 that Telewest customers pay [each month] for the new TVDrive box reflects the fact that this is a new personal video recorder with HD capability. We don’t charge for the box itself, even though a new box is a significant cost to us. Compared with the £300 Sky charge for their HD box, we think it’s a great deal. TVDrive has a number of notable functions, such as an eight-day EPG, 160GB storage, three tuners and the usual functionality you would expect from a PVR, such as the ability to pause live TV.